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Using IG for live broadcasts has become progressively popular amongst users who want to engage with their own followers in real time. IG Live is a functionality that allows users to broadcast live content that can be viewed by their viewers at that instant. Many influencers, brands, and celebrities have welcomed IG's live option to interact with their supporters on a more personal level. Consider using IG Live to broadcasting special material and gaining a deeper bond amongst your followers.
Use Instagram Live to Connect with Customers